Rebranding Corporate Identity
Orange Gate Consulting
My role was a lead designer and project manager to redesign the company's logo, website and marketing materials.
Whom I worked with
Graphic Designers: Dan Sherwin Lizardo, Ethan Wald, Alex Ball
Tools: Photoshop, Illustrator, Microsoft PowerPoint
Project Objective
Orange Gate is a design and development studio that drives technology adoption and provide robot interactions in business settings. As the company is constantly evolving to offer innovative solutions, it requires a modern logo design that clearly represents business objectives.
Final Wordmark
Design Applications
Website Refresh
Company Swags
Design Methodologies
Brainstorming
Evaluate previous logos, identify what worked and not worked
Research best practices
Design iterations of typography, colors and scalability
Final decisions on the logo and how it's applied in business use